shopping cart – Web hosting, Domain names, Dedicated servers Fri, 29 Jan 2016 11:05:52 +0000 en-US hourly 1 shopping cart – 32 32 Payment Processor Integration Thu, 10 Jun 2010 15:40:23 +0000 Visa Gold credit card
When using a payment processor for your website transactions, it is important to make the shopping cart and processing pages look as seamless as possible. Users should have a truly integrated experience. There are a few key configurations you can set to get better integration.

1. Callback URL – When the customer finishes the payment, you do not want their order to end at the payment page. Many payment processors will allow you to set callback URLs that will take the customer back to your website (either to a “thank you” page or an error page, if the transaction failed).

2. Headers and Footers – Some payment processors allow further integration by providing you with the ability to customize the header and footer of the payment page. When customers are entering their important credit card information, they will see your logo rather than one they do not recognize.

3. Domain integration – If you have SSL and a valid certificate, you should put it to good use. Many payment processors will allow nearly the entire transaction to take place on your site, except for the “send” function, which will forward the information to them. That way, the customer will always see your secure, trusted URL in the address bar.

With better integration, you will gain more trust from your customers and provide them with a more pleasant experience.

Photo Source: Flickr

Accepting PayPal Payments Thu, 20 May 2010 20:05:59 +0000 PayPal screenshot
Having your own ecommerce website can be very exciting. The first time you make a sale is a memorable moment for any business. With any such site, you need to offer as many payment methods as possible. One popular payment method that is used by both users and businesses alike, is PayPal.

PayPal is not entirely a payment processor and is not classified as a bank. Nevertheless, it is a quick and easy way to receive payments that you can then transfer to your bank account or make purchases directly from the account. Because it may require some extra steps for payment verification, some users will prefer to use a regular credit card method, so make sure you accept other methods besides PayPal.

On their website, PayPal provides helpful tools to create shopping carts and payment links. It also provides you with data to track the payments and other transactions. Keep in mind that PayPal will take a percentage of each payment, so setup your prices accordingly. PayPal has its positives and negatives, but regardless of the various opinions on it, one cannot deny that many users like making online purchases with it. For that reason, it is worth the time to set it up on your website.

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5 E-Commerce Web Hosting Tips Fri, 04 Sep 2009 17:41:41 +0000 Credit card on a keyboard
When starting an e-commerce site, it is important to mindful of several essentials, many of which are relevant even to traditional businesses. There are, however, issues specific to web hosting that you might want to consider. Here are five.

1. SSL: If you are going to conduct secure transactions that includes credit cards and/or personal information about your clients or customers, you need to get a web hosting account that offers either shared SSL or a unique IP address with SSL.

2. Shopping Cart: Good web hosts will offer you either an open source shopping cart option to easily install or their own custom shopping cart software.

3. Payment gateway: You can have the best products or services, but without a payment gateway, you will not make sales. People who shop online expect to pay online. PayPal is a popular option, but it is good to have an alternative as well, since some customers will not want to use it.

4. Multiple domain names: Chances are, your customers will type a “.com” when they should have typed “.net”. It is a good idea to at least cover some of the big top-level domains.

5. Website Copywriter: You may think you know the best way to describe your business, but that does not mean it is the most appealing to customers and search engines. Hire someone who specializes in writing website copy. There are plenty of freelance writers out there willing to write everything for your website at affordable prices.

Photo: Flickr