By only allowing financial institutions to register a .banco.ar name, bank customers can easily tell if a suspect website is legitimate or not. The extension will be administered by NIC Argentina, an entity responsible for the country’s domains governed by the Ministry of Exterior Affairs and Culture.
The idea for the name came from a similar project, the .tur.ar extension for tourism sites. The creation of .banco.ar comes at at time when Latin American domains are being registered at record rates. This year alone registrations in the region have grown by 10%. The .ar domain saw the second-highest growth with 21,892 registrations in June.
Source | iProfesional.com