Going after cybersquatters is expensive. Recent research conducted by the Corporation Service Company (CSC) shows just how must it has cost businesses over the years: £133 million ($220 million USD).
How can companies avoid this expense? According to the CSC, the best remedy is simply to be proactive and register domains before cybersquatters get to them. If businesses were to do this, the above cost would drop to only £600,000 ($1 million USD).
Another tip: remember to renew your domains. Many names are picked up by cybersquatters after being dropped by the original registrants. In some cases, companies have to pursue cybersquatters multiple times after renewing a name and then forgetting to do so again the next year.
The costs were calculated using data provided by third parties who disputed domain ownership through the Uniform Domain Name Dispute Resolution Policy (UDRP).
Source | prWeb