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The highly successful VoIP provider, Skype, is expanding its services and has a launched an online music streaming site denominated Rdio.com. Skype founders Niklas Zennstrom and Janus Friis have explained that Rdio.com would be pronouned “AR-Di-O” and indicates a mix between radio and audio, as it reflects web 2.0 youth culture.
Despite any problems the Rdio.com domain might encounter, Zennstrom and Friis payed the almost negligible figure of $5,001 for the domain name, and if it follows in the bartsteps of Skype, they’re unlikely to worry about whether anyone spells it differently at the start.
